Social media marketing is all the rage now and for a good reason. For starters, as of October 2021, an overwhelming 4.55 billion people are active on social media. Additionally, people tend to spend an average of 2.5 hours on social networks and messaging. So it’s no...
Considering how tech-savvy consumers have become, a well-conceived digital marketing campaign is every brand’s bread and butter. However, make one mistake, and the whole campaign can come crumbling down, costing businesses millions of dollars in wasted social...